Cam'ron Does HP
Hip-hop has been down with tech since day one. Now tech is finally getting down with hip-hop. HP did spots with Jay-Z and Pharell, but they finally went ahead and got street with it. Peep game: The guy...
View ArticleClik here to view.
Black Nerds: The Revolution No One Could Have Predicted
On a late weekend night, two days before the release of the much-anticipated Microsoft video game Halo 3, a group of 8-to-10 black nerds in their late teens walks down the Bowery, their conversation...
View ArticleClik here to view.
Black Nerds: a reprise
Editors Note: The below text is a follow-up to Raafi’s now-famous post about Black Nerds. ——————————————————————————— Over the past couple months I’ve had to do a lot of soul searching over exactly...
View ArticleSoulja Boy's Superman Subversion
“Crank That” content occupies 5 of the top 100 YouTube videos. Advertising and Academia have written great articles and case studies about the Soulja Boy phenomenon. Even Disney let copyrights slide to...
View ArticleWeak Rappers Need to Step Off
This one is for all my XHTML/CSS heads out there: I hate to sound like a broken record on this one, but umm: …the nerd who is possessed wholly of a black American masculinity is a specific character...
View ArticleClik here to view.
America's Best Dance Crews….
The 2 strongest troupes from the MTV hit America’s Best Dance Crew, Jabbawockeez and Kaba Modern, help to illustrate that US BBoying is now very much ‘an Asian thing’. While Asian agency in hip-hop...
View ArticleClik here to view.
All You See Is Crime in the City
At its root, hip-hop has always mixed tech and middle-finger D.I.Y. with open-source. It’s why there are so many different “purple drank” recipes on the web and the raison d’être of the Urban...
View ArticleBrooklyn We Go Hard
Love this new vid, made by Evan Roth, one of the originals from Graffiti Research Lab. And, uh, anyone else think Jay cribbed that voice-buckle from Wayne? — link from Michael Karnjanaprakorn
View ArticleClik here to view.
Mimic Drink
Our pal Sorry I Missed Your Party tipped us to the fact that: MillerCoors is discontinuing Sparks due to government concerns that it was too popular with teenagers and its energy and booze combination...
View ArticleClik here to view.
Swagga Juice
One of the things we’ve been talking about recently at Desedo is the fluidity of identity. How different situations bring out different facets of one’s personality or brand and how this fluidity gives...
View Article